New DNA results answer consumers' demand for trust in seafood: Two-thirds of U.S. seafood consumers say they want to know that their fish can be traced back to a known and trusted source. Globally, 55 percent doubt that the seafood they consume is what it says on the package.

See the source article by following the link below:
New DNA results answer consumers' demand for trust in seafood: Two-thirds of U.S. seafood consumers say they want to know that their fish can be traced back to a known and trusted source. Globally, 55 percent doubt that the seafood they consume is what it says on the package.