Standardised tobacco packaging reduces the promotional appeal of packs with a uniform colour, no logos or branding, apart from health warnings and other government-mandated information. The available evidence suggests that standardised Tobacco packaging design may reduce smoking prevalence.

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Standardised tobacco packaging reduces the promotional appeal of packs with a uniform colour, no logos or branding, apart from health warnings and other government-mandated information. The available evidence suggests that standardised Tobacco packaging design may reduce smoking prevalence.