A moderate level of piracy can have a positive impact on the bottom line for both manufacturer and retailer - and not at the expense of consumers - finds a new study. Because piracy can affect pricing power of manufacturer and retailer, it injects "shadow" competition into a monopolistic market.

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A moderate level of piracy can have a positive impact on the bottom line for both manufacturer and retailer - and not at the expense of consumers - finds a new study. Because piracy can affect pricing power of manufacturer and retailer, it injects "shadow" competition into a monopolistic market.